Trader Joe’s is known for good food and great prices, but it is this quirky grocery store everything it is cracked up to be? Don’t miss this super-informative post for the full scoop on all things Trader Joe’s, including the 15 things you’ll want to buy, and a few you might want to avoid!
If there isn’t a Trader Joe’s in your nearest metropolitan area, there’ll likely be one near you soon. Though half of their 400 stores are located in their home state, the California-based chain is now opening in Florida, Texas and throughout the Midwest.
Trader Joe’s founder, Joe Coulombe, started the business in 1967 with the hope of collecting and sharing dishes and food items from other countries and selling branded Trader Joe versions here in the United States. He’d found that as international travel increased, so did people’s taste for foreign and imported foods. He took it as an opportunity to meet this growing shopping need and opened his first deli-style store with the same fun “specialty market” vibe you find in the stores today.
The moment you walk into a Trader Joe’s you notice the atmosphere is a little more casual and approachable. Employees, referred to as Crew Members, sport Hawaiian shirts and are often on the floor and available for customer questions. Even their policies are a little more relaxed than your average grocery store—they have a pretty easy to navigate return process and it’s store policy that you can sample anything you want to; simply ask a Crew Member and they’ll be happy to open the package and give you a taste! The environment is also very family friendly—the store offers kid-friendly shopping carts and in each store there’s a hidden stuffed animal or toy for kids to seek out during the trip with prizes at the register for children who find it.
Not all of these shopping tips are well known and that sometimes means shopping at Trader Joe’s feels a bit like being a member of a secret club. In fact, there are even entire websites devoted to Trader Joe product reviews with very specific lists to personal tastes and experiences.
Realizing that many of you hail from many corners of the country and may or may not share my tastes and my family’s, I’ve tried to keep my list somewhat general. There are some universal items that are good buys for all at any Trader Joe’s (check out this post with one of those lists!) and that’ll probably meet the tastes of many of your family members.
One of Trader Joe’s most famous items, their Speculoos Cookie Butter is a dreamy concoction that tastes like peanut butter, Nutella, and cookie dough all wrapped into one delicious jar. It’s based on the Belgium Speculoos cookie, a caramel gingersnap cookie. In addition to the regular version, Trader Joe’s also has a Chunky Speculoos version with actual crumbs of ginger snaps. If you’re feeling even more decadent, you can purchase a batch of cocoa swirl, which is exactly what it sounds like.
Cookie butter is good on apples and fruit, toast, pancakes, waffles, and well, pretty much everything. You can use it as a dip for pretzels, fruit or small cookies and watch party guests devour it.
After delving into the indulgence that is cookie butter, you probably should try a little something healthy. Kale sprouts are a very cute cross between kale and Brussels sprouts, but even better than either one. They’re a little bit sweeter than Brussels sprouts and more tender than kale (think baby kale).
Try these little guys sautéed in some olive oil with just salt and pepper or oven-roast them for a real treat. Kids love them so they’re a great way to introduce your family to a new green vegetable.
Trader Joe’s has a great selection of nuts and nut butters (salted, flavored or plain) and they’re often a few dollars cheaper than grocery store or big-box prices. They have fun flavors like Thai Lime and Chili Almonds, which require no more effort for entertaining than opening a bag. These are a great option if you’re throwing a party and looking for “munchies,” although Trader Joe’s is full of options for snacks in general.
They also have a large selection of nut butters, including variations of peanut butter with added extras like flax and chia seeds. Plus, they offer alternative butters like almond, soy, and sunflower. These are particularly great if your kid’s school is peanut-free.
One of the most amazing things about Trader Joe’s is that they offer tons of healthy options and NONE of their products contain high fructose corn syrup or artificial colors or flavors. In addition to those healthy factors, they’re also a vegetarian’s dream in term of selection. Depending on your particular preference, there are Indian, Thai, Chinese, Japanese, Mexican and European specialties that are very often meat-free.
In particular, their frozen Indian dinners, frozen bagged rice mixes, and frozen burritos are great. While many of us try to avoid processed foods, these are actually pretty healthy and offer an easy, quick option for lunch on the go.
The cheese selection at Trader Joe’s rivals that of many higher end and specialty shops, but the prices are on par with grocery store, or better. You’ll find unusual options and plenty of choices to stock your next cheese tray. (Pick up some of their Fig and Olive Crisps too while you’re at it.)
The Unexpected Cheddar is one of the most highly rated products by many reviewers, and it’s truly delicious. Its aged taste with hints of Parmesan will make any wine and cheese enthusiast rave. At $3.99, it’s one of the best bargains in the cheese section and really unbeatable.
Most everyone has heard of Trader Joe’s famous Two Buck Chuck, but there are actually quite a few better values in the liquor section at Trader Joe’s. Many of their prices rival a liquor store or even Costco (without the super-size quantities). If you’re not a wine fan, their liquor section boasts some microbrews that are worth a try and they carry seasonal options that are really great bargains.
Trader Joe’s offers cookie options that put the Keebler Elves to shame. The Joe Joe’s are a sandwich cookie that rivals (if not beats) the Oreo in terms of flavor and creaminess. Some of their best offers include ginger snaps, Trader Jacques Macarons, and Trader Giotto’s Amaretti cookies.
It might be the absence of corn syrup or maybe just the fact that there are always such exotic and different options, but their cookies stand out from other store-bought brands. All of their cookies have less of a processed taste; they’re not exactly homemade, but definitely better than your average packaged cookie.
Though they offer quite a few baking mixes, the pumpkin bread is the best I’ve tried. It’s more seasonally appropriate for fall, but really, any time is a good time for pumpkin bread. Their mixes, again, manage to pull off homemade or at least a better-than-your-average-store-mix taste.
The pumpkin butter is one of my favorites. It’s similar to an apple butter and it can be spread on breads, toast, or served as a fruit dip. There’s a comforting spicy taste to it I just love. Add a spoonful to coffee for an at-home pumpkin spice latte.
Trader Giotto’s olive oil is one of the best bargains around. They have a selection of oils that also includes grapeseed and everyone’s current darling, organic coconut oil. Their prices on oils are better than Costco and grocery store prices, and the California Estate Extra Virgin Olive Oil is good enough to use for dipping bread.
The almond milk prices are $2.99, which is pretty darn good (without a coupon). Their regular milk does not contain rBGH and while not always priced as low as other places, it’s not a bad deal either if you happen to need milk while you’re there.
As I said before, party food is where Trader Joe’s really shines. If you’re entertaining you can purchase a few of their Spinach & Cheese Stuffed Mushrooms, Camembert Cheese and Cranberry Stuffed Bites, or Corn Chili Salsa and chips. Add some cheeses, a few nuts, and you’re set for a crowd.
The great thing about many of their frozen items is that they look fancy enough to pass for “I’ve worked all day in the kitchen” and with a little garnish (chopped parsley, a pretty platter) you can easily make them appropriate for any soiree. Being freezer-friendly, you can tuck them away and when the neighbors come over for an impromptu card game or when you need something quick to take to your book club, you have an easy answer.
Trader Joe’s offers a selection of specialty beauty items that are pretty enough to give as gifts, organic, and luxurious enough to skip the trip to Whole Foods or your natural food store. Their Trader Joe’s brand toothpaste comes in Fennel, Propolis and Myrrh flavor and is strangely similar to the Tom’s of Maine version of the same flavor, but at a better price.
They also have Trader Jacques Orange Blossom Honey liquid soap that smells just lovely and a honey oatmeal bar soap that is gift-worthy (at 2 bars for under $2). Now, most of their health and beauty products won’t beat out rock bottom prices at Walgreens, but they make a nice trade for luxury purchases.
This store always has the most unique selection of candy. From Jumbles (pecans, quinoa and caramel) to salted caramel truffles to chocolate covered almonds….they have whatever you need to satisfy the biggest chocolate craving. I recommend the chocolate-covered mini pretzels (but be warned, they’re highly addicting)! The fun thing is that you can try a fun, exotic chocolate treat that beats the prices of Godiva, but is richer and more artisanal than your average Hershey bar.
Go ahead—indulge!
Trader Joe’s Nonfat Greek yogurt is creamy, delicious and comes at 32 ounces for $4.99 which (again, without a coupon) is a good bargain. Greek yogurt is incredibly versatile; it can be used as a non-fat replacement for sour cream or as a salad dressing, or you can spruce it up with fresh fruit and maple syrup.
For the kiddos there’s Organic Lowfat Yogurt Squishers. These yogurt-in-a-tube packs are healthier than Go-Gurt with no artificial flavors or preservatives, but they’re still fun enough for any little one to get excited about. They’re a convenient and easy way to ensure your little ones have a healthy protein-friendly snack.
Another bargain at Trader Joe’s? Frozen fruit. They have blends at $2.99 that are perfect for smoothies and using in recipes. The fruit is frozen whole and really beautiful—I almost felt bad putting it in the blender—unlike some frozen fruit that just looks like a blob. One of the nice things about shopping at Trader Joe’s is that the atmosphere is conducive to healthy choices—I always end up trying something new and fresh. They don’t use GMOs, offer many organic options, and use very few artificial ingredients. That’s really something you can get behind.
Now, not everything at Trader Joe’s is a bargain or even worthwhile. Grocery stores and bulk warehouse shopping can save you quite a bit on these items that aren’t worth the price at Trader Joe’s, especially if you use coupons.
The frozen seafood at Trader Joe’s has received mixed reviews at best. They were chastised a few years ago for not using sustainably harvested seafood, and while they’ve worked to remedy that problem, the reviews on their seafood haven’t improved enough to make considering the purchase worth it.
One of the exceptions is their bagged tilapia, which comes in flavored varieties, and their canned albacore tuna. Their tuna is a good product and is available at an okay price if you don’t have a coupon for a mainstream brand like Sunkist.
Most grocery stores sell organic chicken and beef, including Costco and of course Whole Foods. With all of the competition, the small, prepackaged cuts of meat at Trader Joe’s just can’t compete in terms of price or quality.
As a rule of thumb, skip the produce here. They pre-package their produce, so overlooking the environmental impact of over-packaging, you don’t even have the ability to select items yourself. Also, their produce items are priced by unit, not by the pound, and it’s just not competitive selection or price-wise. You’re better off saving your money for the farmers market or shopping your local store’s sales.
Based on the research we did, Trader Joe’s flowers on the West Coast are better than those in the East and Midwest. Based on our own experience, while their flowers are often priced well, they don’t hold up as long as other flowers and the selection is pretty limited. If you’re picking up a hostess gift, try some chocolates or a pretty bar of soap instead.
As I said above, Two Buck Chuck might have been the wine that made Trader Joe’s famous, but it’s no longer the biggest draw. There are many flavors and varieties of Charles Shaw brand wine (priced between $2.99 and $3.79 depending on the region), but well….it’s just not that good. In fact, it’s actually pretty bad (though it does make some tasty sangria!)
For a few dollars more you can check out the many, many other decent bottles for under $10 in their wine department and go home with something you won’t have to mask in a sangria or punch. Even if you’re only buying wine for cooking, just a few dollars more will get you something that will add depth and fullness to your meal. Believe me—it’s worth it!
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Thank you for posting this list, I had no idea there frozen fruit was so good, I will definitely check it out. I live out in Portland, OR, but am originally from Boston, MA and I am dying for a good cheddar cheese. Back in Boston Cabot was great for an affordable every day, or Jasper Hill but here it is all Tillamook which I don't love. Anyways, that being said, I have to say I agree on most produce however, both in Boston and here in Portland, I always swear from the Spring to the Fall by Trader Joes organic blueberries they are some of the best tasting blueberries you can find in a grocery store, and to note my uncle owns a blueberry farm.
I love Trader Joe's and do most of my shopping there. However, many of their products actually do contain corn syrup and other additives, so you have to read the labels there just like anywhere else.
Blessed to have a TJ's near my house and I do most of my shopping there. Have to disagree with the frozen meals however. They have far too much sodium in them. I will buy the appetizers occasionally - football Sundays mostly - but otherwise, they are just too overly processed for my tastes. I love the big packages of fresh basil to make pesto with and they are starting to sell a lot of local products now. I <3 TJ's!
I concur regarding the greeting cards. I'm in CA and the flowers are wonderful (and inexpensive). I also buy quite a bit of their produce and pre-made salads for lunch and am happy with the price and quality. It's a happy place and the employees are always so friendly, I don't dread grocery shopping after work. TJ's rocks!
Recently I have heard that Aldi's products are the same as Trader Joes ? Any truth?
Aldi's is owned by Trader Joe's Brother!
I believe that Aldi and TJ are owned by the same parent company; Aldi has really increased their gluten free and organic options and you can shop there for a healthy life style of eating if you are a careful label shopper.
Sorry to be anonymous -- Albrecht Discounts -- a German firm -- owns both stores. I just looked it up.
Thanks for the information. I have heard some of Aldi's products are really good at a reasonable prices. I'll have to try them.
Linda
I shop at Aldi regularly and they are fantastic! I don't have a complaint about them! Sad that I do not have a Trader Joe's by me. :-(
Love this! I've found some of Trader Joe's meat cuts to be very reasonable and great- like their pre cut chicken strips. I love that they save time.
Gotta love Trader Joe's! Thanks for the tips.
This is perfect, we just moved close-ish to a trader joes and I am making my first trek out there tomorrow...pretty sure I will spend way too much, but this list should help :)
Great review on Trader Joes. We unfortunately do not have one in our town. My sister however, loves shopping there so we are making our first trip to the infamous store in 2 weeks. I am so glad I had the opportunity to read this post prior to our shopping adventure! Thanks again for the great material!
I appreciate the list and agree with most of it. I also disagree about the flowers. We live in Iowa and Trader Joe's has the best flowers for the best price. A bouquet will easily last a week or two. Yes, some of the blooms may wilt after a week, but I just take those out and enjoy the rest. Their small flowering plants are great for gift giving. Having fresh, colorful flowers during the winter months is such a treat. One I can afford at Trader Joe's!
I live in GA and the flowers at TJ's here are fantastic. It's the only place I buy them. Never had trouble with them lasting. I was actually shocked when I read it in the article.
These are awesome tips! I've heard so much about cookie butter! I'm going to have to try it for myself!